Why Huggies Skin Protect Nappies are enriched with Zinc Oxide

Huggies^® Skin Protect™ Nappies and Nappy Pants’ clinically proven layer* has a skin protecting application comprising of zinc oxide, commonly found in nappy rash creams, and a pH balancer. This layer works to help deliver protection against irritants from urine and poop that can irritate the skin and alter pH. In fact, Huggies’ zinc enriched layer is clinically proven to help protect against irritation and is pH balanced to help support healthy skin*. All this while providing the same trusted dryness and skin loving softness.

Nappy rash impacts more than half of infants by twelve months. One of the top causes of irritation in the nappy area is contact with urine and poop. Urine and poop contain harsh irritants that can disrupt the healthy pH of the skin.

Maintaining a healthy pH in the nappy area is important. When urine and poop are mixed the pH increases, activating poop irritants that can irritate the skin.

We put the Huggies^® zinc enriched layer to the test. Using adult forearms, which is a suitable substitute for baby skin, we tested Huggies^® zinc enriched layer against a regular nappy layer (without zinc). We conducted a clinical study by adding moisture and poop irritants and checked the skin daily over 4 days. This clinical study showed that Huggies^® zinc enriched layer helped protect against irritation and balanced the skin pH. Meanwhile the regular layer without zinc demonstrated significantly less protection from irritation and unbalanced pH.

There’s a reason Huggies are endorsed by the Australian College of Midwives and the #1 choice of Australian Hospitals. Try the only nappy with a clinically proven zinc enriched layer* to help protect your baby’s skin from irritation from day 1.

*This claim is based on a clinical study conducted at an independent laboratory, using adult skin as a suitable substitute for baby skin. Results showed significantly less irritation when using Huggies® Zinc Enriched layer vs control

Contains Zinc as Zinc Oxide, commonly found in nappy rash cream.

^ https://www.rch.org.au/clinicalguide/guideline_index/Nappy_rash/#history. Royals Children’s Melbourne Hospital.